Ultra-realistic product rendering for one of the world's best-known beer labels
3D animation for the launch of a new beer
Beer is very popular in Brazil. The country is the world's third-largest beer consumer, behind China and the United States. In 2022, 14.3 billion liters of beer were consumed in Brazil, an increase of 7.7% compared to 2021. Beer is a drink that is present at practically every social occasion in Brazil, from barbecues and parties to family gatherings and get-togethers with friends. It is also a drink widely consumed daily, either on its own or accompanied by snacks.
My job was to faithfully and realistically reproduce the new Stella Pure Gold beer packaging. To do this, I used tools such as Maya, Cinema 4D, and fluid dynamics simulations to produce the drops of condensation around the bottle and the liquid poured into the glass. This work was challenging, as dynamic simulations require heavy rendering time. However, the client was pleased with the result.
Project
Outcome
Key Points
I worked on the modeling, texturing, animation, and fluid simulation for the video content launch of the new Stella Artois product. My job was to faithfully and realistically reproduce the new packaging for Stella Pure Gold beer in 3D.
What I Learned
The biggest challenge of this work was undoubtedly the simulation of particles on the bottle and the simulation of the beer being poured into the glass. I had to be creative and work efficiently, as time was against me!
